Just recently, I came to the alarming realisation that my brain was turning into mush. And, to try to rectify that, I thought I really should take a class at Napa Valley College to whip my atrophying grey matter into shape. So, tout de suite, I enrolled myself in a wine marketing course. The first session was held this evening.
Not having the slightest idea about anything to do with marketing, I had no notion of quite what to expect from an entire semester dedicated to this particular subject matter. (But I knew I wanted to learn.) The first class was a very interesting, fast-paced, statistic-filled introduction - by instructor Paul Wagner - to all things marketing, not just wine marketing. Fun. My brain was so stimulated when I got home that I needed to have a cup of tea, watch a bit of telly and write this post to decompress. I'm looking forward to next week.
Showing posts with label wine sales. Show all posts
Showing posts with label wine sales. Show all posts
Thursday, August 20, 2015
Friday, July 31, 2015
Records are made to be broken.
Yes they are! Yesterday I joined all my co-workers (at TWWIAGE) for a celebratory luncheon at Auberge du Soleil. A good time was had by all. The occasion for the celebration was a record second quarter of sales - a cool $3.2 million! It is the fourth such event since I started working at TWWIAGE (just on 10 years ago), and the owners of TWWIAGE pointed out to us all that a celebratory lunch could be had every month for the rest of the year if we keep exceeding our goals. Just as well that I like carrots.
Labels:
Auberge du soleil,
proverbial carrot,
record sales,
TWWIAGE,
wine sales
Subscribe to:
Posts (Atom)

